We had the pleasure of chatting with Valeria Guilli, International Marketing & Content Manager all about the Winx Club x ColourPop Collab! Check out the full collaboration HERE!
Tell us about Winx Club x ColourPop
It’s a sparkling partnership! The collaboration for the YA target with LA-based and well known ColourPop Cosmetics began in January 2023, with the launch of the Limited-Edition Winx Club X ColourPop Collection, which has captured the hearts of trend-setters, fans, and die-hard Winx Club enthusiasts. Among the rest, it featured a magical eyeshadow palette, face jewelry, glitter and the most iconic lip glosses!
What is the news about this collab?
Winx Club X ColourPop 2.0 Collection has just been launched! An extension of the first-of-its-kind, limited-edition Winx Club X ColourPop Collection: get ready for even more nostalgia, colour, sparkle and fun!
Highly requested by fans after the massive success of the original collaboration, The Winx Club Collection is back with 6 new Multi-Chrome Shadow Stix shades inspired by each fairy, plus a brand-new Super Shock Highlighter!
What can fans expect to see at SDCC and how would you describe the event to those missing it?
Winx Club x Colourpop Fairy Make Up Corner: a guerrilla activity around the SDCC 2024 where a professional MakeUp Artist will create magical fairy looks for all fans, adding the best colours and sparkles from using the brand new ColourPop Collection!
Don’t miss it! The activity includes photo opportunities, photo props, professional photos, Winx Club gadget giveaway and a special surprise for fairy make up lovers!
Where can folks support the Winx Club x ColourPop collab?
Don’t miss the brand-new full collection and shop HERE
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